Several Ugandans have this week raised concern over ABS TV programs. A brief video clip from one of the station’s luganda news bulletin went viral as many sought to address the negative impact the newscaster portrayed by turning a newsroom into a fashion studio.
This was condemned as inappropriate and indecent programming especially for a church-based TV station.
Reactions from viewers evoked the illusion that a television station founded by a Church leader should strive at airing the very best in faith and family-friendly content for every age group.
“Why doesn’t UCC shut such media houses? Imagine it is owned by a pastor.” A comment seen by this website read. “I thought that news anchors are meant to be exemplary to the audience – what are you teaching the young generation who would wish to be news anchors some time in the future?”
As some believed UCC should censor ABS TV programs, others urged the Ethics and integrity ministry should have an upper hand in regulating the station activities.
Contrary to viewers judgement on content, ABS Television official profile reads that it intends to maintain the highest content quality standards and that it targets all classes of people from all corners of Uganda and outside Uganda, and of different religious backgrounds.
“The content is so crucial to our survival; in this regard we have contracted several independent producers as well as competent production houses to supply us with highest level and quality programs.”
The station was recently forced by UCC to throw out one of its shows that was inspired by international program, cheaters, an investigative documentation especially into infidelity suspicions.
Laws Relating to the Regulatory Framework
The UCC has provisions that enable a consumer to submit a complaint against services provided by a licensed media house should content be disputable.